India’s Software as a Service (SaaS) market has been going against all odds, thriving on cloud-based offerings over the years. SaaS companies offer scalable services to meet almost any business need-from CRM solutions to enterprise resource planning. Above are listed the 10 best cloud SaaS companies in India that are ones to watch on the global level in terms of technology. The following ten are from the above list:
1.Zoho Corporation
The company was founded in 1996 and is based in Chennai. Zoho has been providing businesses with a complete array of cloud-based applications on CRM, finance, email, and project management. Its interfaces and cost-effectiveness have encouraged a wide acceptance of its products by different organizations across the globe.
2.Freshworks
Founded in 2010 in Chennai, Freshworks brings cloud-based customer engagement software. Freshdesk has customer support, Freshsales manages sales automation, Freshservice is for IT service management, and they help over 150K businesses around the globe.
3.Druva
Founded in 2008 and based in Pune, Druva offers cloud data protection and data management solutions. The platform provides every enterprise with backup, disaster recovery, and archival services to meet its data availability and compliance needs.
4.Postman
It has launched its services in 2014 at Bangalore. It develops its platform as a collaborative for API development. The cloud-based solution is meant to make it easy to design, test and document APIs with its application. Its user base exceeds 20 million developers worldwide.
5.Chargebee
Chargebee, established in 2011 and headquartered in Chennai, provides subscription billing and revenue management for businesses. Its billing, invoicing, and revenue recognition processes are heavily automated, supporting different pricing models.
6.MindTickle
Launched in 2011 in Pune, MindTickle offers cloud-based sales readiness. It helps organizations build sales performance through training, coaching, and analytics, ensuring that sales teams are ready and effective.
7.Capillary Technologies
Founded in 2008 in Bangalore, Capillary Technologies offers a cloud-based customer engagement platform providing solutions for loyalty programs and customer analytics, along with personalized marketing campaigns, for retail and consumer businesses.
8.Vymo
Founded in Bengaluru in 2013, Vymo is a cloud-based sales engagement solution for financial institutions, providing intelligent automation and insights to augment sales productivity and customer relationship management.
9.Innovaccer
Founded in 2014 and based in Noida, Innovaccer is a cloud-based healthcare data platform, integrating and analyzing healthcare data to improve clinical outcomes and operational efficiencies for healthcare providers.
10.Darwinbox
Founded in 2015 in Hyderabad, the Darwinbox is a cloud-based HRMS that covers the entire lifecycle of an employee, from recruitment, onboarding, payroll, to performance management.
NSP Global Services: Empowering Cloud SaaS Companies with Strategic Marketing
While strengthening marketing strategy is crucial for several organizations in a cloud software as a service (SaaS) business, NSP Global Services is engaged in comprehensive digital marketing services to target the right audience for SaaS companies. NSP services cover relation from search engine optimization (SEO) to pay-per-click management, social media management, content marketing, and website design. Well-trained professionals of NSP Global Services will enable SaaS businesses to build an attractive online presence, generate diversified leads, and reap sustainable benefits as a result. It is imperative to be in a very competitive atmosphere today.
Conclusion
In India, the cloud SaaS segment is witnessing an upward growth curve. Organizations have embraced the cloud by offering solutions that would meet different business needs. The ten companies that have been highlighted above are a testament to the dynamic nature of SaaS in India and the degree of innovation it has been known for. But in the changing industry, effective marketing stands side by side with technological innovation. Such companies need to take the expertise of specialized agencies like NSP Global Services to improve their visibility in the brand, reach the right target audience, and earn profits sustainably in a competitive landscape.
